U.S. District Judge Thomas Penfield Jackson made an initial legal
pronouncement Friday, November 5th, declaring Microsoft a monopoly.
According to a recent
CNet article, ''Jackson found Microsoft has a monopoly in
computer operating systems and used its 'prodigious market power and
immense profits to harm rivals'. The U.S. Justice Department has
said it would consider a breakup of the company as one remedy if
Microsoft is finally determined to be a monopoly.''
My question is, ''So what is so terrible about Microsoft?''
Would the computing industry be where it is today without Bill
Gates and Microsoft?
I realize this is a controversial topic. A lot of people hate
Bill Gates and see Microsoft as this tyrannical over-grown giant.
But I'm going to go out on a limb here and say that we're all highly
indebted to Bill Gates and Microsoft. I wouldn't be able to sit at
home today and earn a living in a spare office with my PC if
Microsoft (or some other company like them) hadn't existed. Here's
why...
I've been using computers since 1982. I started out on my little
TI99 that hooked up to our TV at home. I also connected to the local
university's mainframe from our school computer. There was no
software other than a game called Pong. We wrote our own
programs using BASIC.
By the time I got to college, WordPerfect, Lotus, and dBase were
gaining in popularity. I learned to use these tools there. Every
program was different. You couldn't easily move from one program to
another. You had to shut one program down before opening another. If
you created something in WordPerfect, it stayed there. You didn't
drag and drop it over into your Lotus spreadsheet. And you didn't
import your Lotus spreadsheet into WordPerfect.
In 1990, I started a
computer training
business from my home and began teaching people how to use these
programs. It took the average person about 4 hours to learn DOS,
10-12 hours to learn the basics of WordPerfect for DOS, and about
10-12 hours to learn Lotus 1-2-3. So, after 24 to 28 hours of
one-on-one instructions, my students could have a basic to
intermediate knowledge of Dos, WordPerfect and Lotus. But, if they
wanted to learn PageMaker or some other program, they had to start
all over because each program was totally different. Computer
software for my students was seen as powerful, yet difficult and
cumbersome.
By about 1993, Microsoft had introduced Windows and it was
increasing in popularity. I started teaching Windows-based
applications. It took people about 2-3 hours to learn Windows 3.1.
Then, I could teach them Microsoft Word or WordPerfect for Windows
in 6 hours. If they then wanted to learn Excel or Lotus 1-2-3 for
Windows, it only took another 4-6 hours to learn it because they
knew the basics of Windows and had learned Microsoft Word. So, in
all, they could be proficient in Windows, Word, and Excel in only
10-15 hours. The learning time was cut in half. And, when they were
done, they could pick up the basics on almost any other
Windows-based program they cared to learn.
If the universal platform of Windows had not been developed that
made the basics of software (like printing, saving, underlining,
bolding, justifying text, etc) universal, we would not be fast
approaching a computer in every home like we are now.
Computers would still be for the technically advanced. My
68-year-old mother would not even attempt to use a computer. But
here she is, on the Internet, checking email, doing her
family history over the Net.
And she's great at it!
As an Internet developer, as more people use the Internet, the
larger my market is and the more money I can earn. So this flooding
of the world with PC's is the greatest boon to my family's
pocketbook there could be.
So, before we slay the Microsoft Giant, let's look back on what
Microsoft has given us over the last decade. Sure, Bill Gates is
filthy rich. But maybe he deserves to be because what he has helped
to develop has made life easier and more lucrative for millions of
others!
Ok, now I'm going to go crawl in a hole before everyone slams me
with anti-Microsoft letters.

Marnie Pehrson may be contacted at
http://www.pwgroup.com
webmaster@ideamarketers.com.
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Marnie L. Pehrson is a writer, content provider and marketing
coordinator who helps coaches and consultants get the
online
exposure they need to turn prospects into clients. She is the
author of "10 Steps to
Fulfilling Your Divine Destiny" and can be reached at
webmaster@ideamarketers.com or
http://www.pwgroup.com.